The Canadian Film Centre’s Media Lab and the Cultural Service of the Embassy of France in Canada announced “Enterprising Culture”, an international forum focused on Franco-Canadian creative and cultural industry start-ups. Forum Avignon joined the initiative as a partner.
The two-day programme was scheduled for Toronto on 28 and 29 September 2025. It also introduced the Cultural Start-up Award, with a jury of French and Canadian experts reviewing the participating ventures.
Twelve finalists were selected to present their work. Their projects covered cultural discovery, music, live entertainment, storytelling, publishing, immersive media and tools for new forms of audience participation.
French finalists
Artips
Short, accessible stories about artists and artworks, distributed through mobile channels for a broad subscriber community.
More detailsBandsquare
A business-to-business tool helping artists organise tours, add performances and review reactions to new tracks and videos.
More detailsDelight
A digital marketing platform designed for live entertainment professionals working across production and audience development.
Éditions Animées
A creative colouring-book tool that turns children’s drawings into animated films and introduces them to visual storytelling.
More detailsJamshake
A collaborative online music tool enabling subscribers to compose and work with musicians across borders.
Soundsgood
A cross-platform playlist-curation service supporting discovery and distribution across music services.
Canadian finalists
AWE
A multichannel platform for interactive, location-based augmented and virtual reality entertainment on mobile devices.
SAM
A content-management system for news and media organisations creating and publishing social-media-based material.
Tribal MX
A service allowing producers and broadcasters to identify live highlights and prepare clips for mobile audiences.
Vubble
A service curating tailored video playlists for people, businesses and organisations.
Wondereur
A cultural platform documenting creative processes and offering access to artists’ work.
Yugen
A storytelling application that lets children create animated narratives through intuitive puppet-like gestures.
Continue exploring
Read the wider start-up resource.
Explore related entries on cultural entrepreneurship, innovation and the changing conditions of creative work.
Cultural start-ups